Fifth of Americans Have Read E-Book, E-Book Readers Read More, Study Finds
According to a new study by the Pew Internet and American Life Project at the Pew Research Center, 21% of Americans have read an E-book and those who read e-books read more. (Compare that headline stat to the rest of the world.)
The study is filled with interesting e-book findings, like:
– Pre-holiday, 17% of Americans had read an e-book. Post-holiday, that number jumped to 21%
– 30% of those who read e-content spend more time reading
– Four times as many people are reading e-books on a given day versus two years ago
– E-reader and tablet owners are avid readers in all formats
– 42% of e-book readers consume their books on a computer
– 41% of e-book readers use an e-book reader like original Kindles or Nooks
– 29% of e-book readers read books on their cell phones
– 23% of e-book readers read books on a tablet computer
The Pew press release has many, many more stats on e-book reading.
Read more here.