Barnes & Noble Gives THE HUNGER GAMES Fans Exciting Ways to Celebrate Movie Release with NOOK® and Special In-Store Promotions
Barnes & Noble Is The Only Retailer Offering Access to Exclusive, Invitation Only Advance Screenings – Purchase Any NOOK™ in Select Stores on March 10 and Receive Two Complimentary Tickets to See THE HUNGER GAMES Before It’s in Theaters
Exclusive In-store Cast Appearances in New York City and Los Angeles
Buy Any NOOK and Receive The Hunger Games NOOK Book™ As Your Gift
New York, New York – March 1, 2012 – Barnes & Noble, Inc. (NYSE: BKS), the leading retailer of content, digital media and educational products, invites customers and fans of The Hunger Games to its stores to join the excitement for the much-anticipated film adaptation of the bestselling book by Suzanne Collins. As an official sponsor of THE HUNGER GAMES advance screening program through a partnership with Lionsgate®, Barnes & Noble is the only retailer to give customers a once-in-a-lifetime opportunity to attend an exclusive, advance screening of the film with the purchase of a NOOK in select stores. In celebration of the series and movie opening, Barnes & Noble also will give fans the chance to meet cast members from the film through special signing events in New York and Los Angeles, plus as an official sponsor of the movie premiere, give Los Angeles-area customers a chance to attend the star-studded red carpet debut.
“As the country’s largest bookstore and a major sponsor of the THE HUNGER GAMES movie premiere and advance screening program, we are rolling out the red carpet for NOOK owners, customers and fans of the bestselling series with many exciting ways to celebrate in our stores,” said Sasha Norkin, Vice Presidentof Digital Marketing at Barnes & Noble. “As the only retailer offering customers exclusive, invitation only access to advance movie screenings coupled with all the other fun ways for fans to get involved, such as special signings with THE HUNGER GAMES cast members and local in-store celebrations, we welcome customers to visit our stores as the excitement builds towards the movie’s nationwide opening on March 23.”
NOOK Gives Exclusive Access to Advance Screenings and VIP Status at Barnes & Noble In-Store Parties
The only thing better than seeing THE HUNGER GAMES movie is seeing it first. On March 10, select Barnes & Noble stores in major cities across the country will give customers the opportunity to gain access to exclusive advance screenings of THE HUNGER GAMES movie, presented by NOOK by Barnes & Noble. While supplies last, the first customers to buy a NOOK Tablet™, NOOK Color™ or NOOK Simple Touch™ will receive two complimentary tickets to the invitation only advance screenings to be held on March 19 in New York and Los Angeles and on March 21 in 24 participating cities across the country.
In addition, all customers who buy a NOOK between March 10 and March 20 in these select stores will receive an invitation for early VIP access to the store’s HUNGER GAMES parties March 21. Visit www.nook.com/hungergames for more information and to identify participating store locations.
Meet the Actors: Special Signings with Cast Members in New York City and Los Angeles
As one of the top sellers of The Hunger Games trilogy, Barnes & Noble will host special signing events featuring the film’s leading actors in New York City and Los Angeles. On March 20, Barnes & Noble invites customers to its Union Square store in New York City (33 East 17th Street) at 8 pm EDT for a chance to meet members of the cast from the film.
On March 22, Barnes & Noble invites customers to visit its store at The Grove in Los Angeles (189 Grove Drive Suite K 30) at 6 pm PDT for a chance to meet members of the cast from the film.
Visit www.nook.com/hungergames for more information.
Win a Chance to Attend the Star-Studded Hollywood Premiere in Los Angeles
As an official sponsor of the premiere, this weekend, Barnes & Noble is giving several lucky customers in the Los Angeles-area the chance to attend THE HUNGER GAMES movie premiere on March 12 being held at the iconic L.A. LIVE Theater. Customers should visit the NOOK Boutique™ at the Barnes & Noble at The Grove store this weekend, March 2 through March 4, to enter a sweepstakes for a chance to win and for more details and official sweepstakes rules.
Customers Invited to Barnes & Noble THE HUNGER GAMES In-Store Parties
On March 21, Barnes & Noble stores in select cities across the country will transform into THE HUNGER GAMES central. Open to all customers, Barnes & Noble’s HUNGER GAMES Parties will include games, crafts, stylist stations, trivia contests, raffle prizes, giveaways and more. Barnes & Noble stores in the following markets will be part of the festivities: Los Angeles, CA; New York, NY; Chicago, IL; San Francisco, CA; Washington DC; Boston, MA; Ft. Worth, TX; Seattle, WA; Atlanta, GA; Phoenix, AZ; Houston, TX; Minneapolis, MN; Salt Lake City, UT; Detroit, MI; Denver, CO; San Diego, CA; Ft. Lauderdale, FL; Portland, OR; Cleveland, OH; St. Louis, MO; Philadelphia, PA; Nashville, TN; Charlotte, NC; Cincinnati, OH; San Antonio, TX; Kansas City, MO. Visit www.nook.com/hungergames for more information and to identify participating store locations.
Customers who live outside of these markets are encouraged to check with their local Barnes & Noble stores to find out more about local in-store HUNGER GAMES parties. Visit www.nook.com/hungergames for more information.
Buy Any NOOK and Receive The Hunger Games NOOK Book As Your Gift
Today through April 15, every customer who purchases a NOOK device from a Barnes & Noble store is eligible to receive a NOOK Book of The Hunger Games, Catching Fire or Mockingjay by Suzanne Collins as a gift with purchase. This special in-store only promotion is available with every new NOOK purchase at any of Barnes & Noble’s nearly 700 bookstores (www.store-locator.barnesandnoble.com).
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE:BKS), the world’s largest bookseller and a Fortune 500 company, operates 691 bookstores in 50 states. Barnes & Noble College Booksellers, LLC, a wholly-owned subsidiary of Barnes & Noble, also operates 641 college bookstores serving over 4.6 million students and faculty members at colleges and universities across the United States. Barnes & Noble conducts its online business through BN.com (www.bn.com), one of the Web’s largest e-commerce sites, which also features more than two million titles in its NOOK Bookstore™ (www.bn.com/ebooks). Through Barnes & Noble’s NOOK™ eReading product offering, customers can buy and read digital books and content on the widest range of platforms, including NOOK devices, partner company products, and the most popular mobile and computing devices using free NOOK software.
General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company’s corporate website: www.barnesandnobleinc.com.
NOOK®, NOOK Tablet™, NOOK Simple Touch™, NOOK 1st Edition™, NOOK 1st Edition Wi-Fi™, NOOK Color™, Reader’s Tablet™, PagePerfect™, Best-Text™, Fast Page™, NOOK Books™, NOOK Store™, NOOK Bookstore™, NOOK Newsstand™, NOOK Magazines™, VividView™, ArticleView™, NOOK Newspapers™, NOOK Comics™, NOOK Cloud™, NOOK Apps™, FREE NOOK Reading Apps™, PubIt!™, NOOK Discover™, NOOK Kids™, Read and Play™, Read to Me™, Read and Record™, NOOK Digital Shop™, Read In Store™, More In Store™, NOOK Friends™, LendMe®, NOOK Library™, NOOK Boutiques™, The Barnes & Noble Promise™, NOOK Books en español™, NOOK Study™, Free Friday™, Lifetime Library™ and Read What You Love. Anywhere You Like™ are trademarks of Barnes & Noble, Inc. Other trademarks referenced in this release are the property of their respective owners.
Follow Barnes & Noble on Twitter (www.bn.com/twitter), Facebook (http://www.facebook.com/barnesandnoble) and YouTube (http://www.youtube.com/user/bnstudio).
About NOOK® from Barnes & Noble
Barnes & Noble’s NOOK brand of eReading products makes it easy to read what you love, anywhere you like™ with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to Barnes & Noble’s expansive NOOK Store™ of more than 2.5 million digital titles, and the ability to enjoy content across a wide array of popular devices. NOOK Tablet™ is Barnes & Noble’s fastest, lightest tablet with the best in entertainment from top services and everything you want in a tablet at a great value ($199 for NOOK Tablet – 8GB, and $249 for NOOK Tablet – 16GB). Both NOOK Tablet and the award-winning NOOK Color™ ($169) feature a stunning 7-inch VividView™ Color Touchscreen to read all of the content you love, shop popular apps, connect via email, browse the Web and more. The NOOK Simple Touch™ ($99) is the fastest, easiest to use reader with the world’s best reading screen and the longest battery life. Barnes & Noble offers NOOK owners Always Free NOOK Support in any of its nearly 700 bookstores, as well as free Wi-Fi® connectivity to enjoy the Read In Store™ feature to read NOOK Books™ for free, and the More In Store™ program, which offers free, exclusive content and special promotions. Barnes & Noble was the first company to offer digital lending for a wide selection of books through its LendMe® technology, available through NOOK eReading products. Find NOOK devices in Barnes & Noble stores and online at www.BN.com, as well as at Best Buy, Walmart, Staples, Target, Radio Shack, Books-A-Million, OfficeMax, Fred Meyer, P.C. Richard & Son stores, Office Depot, Fry’s Electronics and Systemax Inc. retailers.
In addition to NOOK devices, Barnes & Noble makes it easy for customers to enjoy any book, anytime, anywhere with its FREE NOOK Reading Apps™, available at www.nook.com/freenookapps. Customers can use Barnes & Noble’s free eReading software to access and read books from their personal Barnes & Noble digital library on devices including iPad™, iPhone®, iPod touch®, Android™ smartphones and tablets, PC and Mac®. Lifetime Library™ helps ensure that Barnes & Noble customers will always be able to access their digital libraries on NOOK products and software-enabled devices and BN.com. Barnes & Noble also offers NOOK Study™ (www.nookstudy.com), an innovative study platform and software solution for higher education, NOOK Kids™ (www.nookkids.com), a collection of digital picture and chapter books for children, and NOOK Books en español™ (http://www.barnesandnoble.com/ebooksenespanol), the first-ever Spanish language digital bookstore in the United States.
For more information on NOOK devices and eReading software, updates, new NOOK Book releases, Free Friday™ NOOK Books and more, follow us on www.twitter.com/nookBN and www.facebook.com/nookBN.
About THE HUNGER GAMES
Every year in the ruins of what was once North America, the evil Capitol of the nation of Panem forces each of its twelve districts to send a teenage boy and girl to compete in the Hunger Games. A twisted punishment for a past uprising and an ongoing government intimidation tactic, The Hunger Games are a nationally televised event in which “Tributes” must fight with one another until one survivor remains.
Pitted against highly-trained Tributes who have prepared for these Games their entire lives, Katniss is forced to rely upon her sharp instincts as well as the mentorship of drunken former victor Haymitch Abernathy. If she’s ever to return home to District 12, Katniss must make impossible choices in the arena that weigh survival against humanity and life against love.
THE HUNGER GAMES is directed by Gary Ross, and produced by Nina Jacobson’s Color Force in tandem with producer Jon Kilik. Suzanne Collins’ best-selling novel, the first in a trilogy published by Scholastic that has over 26 million copies in print in the United States alone, has developed a massive global following.
Lionsgate will release THE HUNGER GAMES on March 23, 2012.