Average Price of E-Book Best-Sellers Rises as Cheap Books Are Squeezed Out

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More expensive titles continue to sell more e-books than their cheaper counterparts.

The average price for an e-book best-seller in our top-25 list jumped to $11.79 this week, it’s highest point since we launched the list in August and a marked increase from last week when it was $10.43.

The increase was mostly attributable to several less expensive books that appeared last week falling off the list — two at $1.99 and two at $3.99. This week, the least expensive book on the list is Amazon’s Arctic Fire by Stephen W. Frey, which sells for $4.99. Along with The Hunger Games at $8.99, Arctic Fire is one of two books on this week’s list priced below $9.99.

The lower-priced titles on the list have been ostensibly replaced by a spate of new releases from brand-name authors and larger publishers pricing their titles near or above $10, including:

The Bone Bed (Kay Scarpetta Series #20) by Patricia Cornwell (Penguin): $14.99
The Perfect Hope: Book Three of the Inn BoonsBoro Trilogy by Nora Roberts: $9.99
The Racketeer by John Grisham: $12.99

That’s not to say that lower-price books aren’t selling well. See which ones are selling the most in our other best-seller lists linked below.

See the rest of the the best-seller lists for the week ending Oct. 20:

Digital Book World Best-Selling E-Books Priced $10.00 and Above
Digital Book World Best-Selling E-Books Priced $8.00 – $9.99
Digital Book World Best-Selling E-Books Priced $3.00 – $7.99
Digital Book World Best-Selling E-Books Priced $0.00 – $2.99

Read and comment on our methodology.

Top 25 E-Book Best-Sellers
Week Ending 10/20/12
Rank* Title Author Publisher  Price** Change
1 (1) Reflected in You: A Crossfire Novel Sylvia Day Penguin        9.99
2 (3) Gone Girl: A Novel Gillian Flynn Random House      12.99 +1
3 (4) Fifty Shades Freed: Book Three Of The Fifty Shades Trilogy E L James Random House        9.99 +1
4 (5) Fifty Shades Darker: Book Two of the Fifty Shades Trilogy E L James Random House        9.99 +1
5 (2) The Mark of Athena (The Heroes of Olympus, Book Three) Rick Riordan Hyperion      10.99 -3
6 (12) NYPD Red James Patterson; Marshall Karp Hachette      14.99 +6
7 (7) Fifty Shades of Grey: Book One of the Fifty Shades Trilogy E L James Random House        9.99
8 (n/a) The Bone Bed (Kay Scarpetta Series #20) Patricia Cornwell Penguin      14.99 New
9 (n/a) Arctic Fire Stephen W. Frey Amazon        4.99 New
10 (8) Killing Kennedy: The End of Camelot Bill O’Reilly; Martin Dugard Macmillan      12.99 -2
11 (9) The Casual Vacancy J.K. Rowling Hachette      14.99 -2
12 (10) Bared to You: A Crossfire Novel Sylvia Day Penguin        9.99 -2
13 (11) Mockingjay (The Final Book of The Hunger Games) Suzanne Collins Scholastic        9.99 -2
14 (n/a) The Twelve (Passage Trilogy Series #2) Justin Cronin Random House      13.99 New
15 (14) Catching Fire (The Second Book of the Hunger Games) Suzanne Collins Scholastic        9.99 -1
16 (20) The Perks of Being a Wallflower Stephen Chbosky Simon & Schuster        9.99 +4
17 (13) Mad River John Sandford Penguin      12.99 -4
18 (19) The Hunger Games (Hunger Games Series #1) Suzanne Collins Scholastic        8.99 +1
19 (21) Winter of the World: Book Two of the Century Trilogy Ken Follett Penguin      19.99 +2
20 (17) A Wanted Man: A Jack Reacher Novel Lee Child Random House      12.99 -3
21 (n/a) The Perfect Hope: Book Three of the Inn BoonsBoro Trilogy Nora Roberts Penguin        9.99 New
22 (22) No Easy Day: The Firsthand Account of the Mission That Killed Osama Bin Laden Mark Owen; Kevin Maurer Penguin      12.99
23 (n/a) The Racketeer John Grisham Random House      12.99 New
24 (23) Low Pressure Sandra Brown Hachette      12.99 -1
25 (24) Fall of Giants: Book One of the Century Trilogy Ken Follett Penguin        9.99 -1

* Previous week’s list rank in parentheses.
** Price reflects minimum price across all retailers throughout the week. Price may vary between retailers and may change throughout the week. Contact Iobyte Solutions for more information on e-book pricing.
Methodology available here.

 

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2 thoughts on “Average Price of E-Book Best-Sellers Rises as Cheap Books Are Squeezed Out

  1. This is probably a good thing for independent writers. If big publishers can’t see at ten bucks and start dropping prices then they actually might start “squeezing out” cheaper indie books. Which is really not happening at the moment, despite the headline.
    This is the way writers should want it to be–being able to offer lesser-known works cheaper.
    That price bracket best-selling list is very interesting and handy, by the way. Thanks

  2. Interesting article but the list above has very well knowned authors, if like me you are not knowned at all then who would by your book, my first at those prices. My book, WRONG PLACE WRONG TIME is selling okay in the States and is selling very well in the UK. In fact its around the #900 bestseller on kindle, #7 in True Crime and True Account, also #69 in Biogarphies. Yes its at a low price, 2.99 US and 99p UK.

    The book is based on true events that happen when I visited Spain and I’m very pleased and encouraged by the number of 5* reviews it has received.

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