Another Popular Children’s Book Made Into App

PRESS RELEASE:

CHRONICLE BOOKS ANNOUNCES NEW APP FOR IPHONE, IPAD, IPOD TOUCHINSPIRED BY THE BEST-SELLING BOOK PRESS HERE

San Francisco, California (April 11, 2012): Chronicle Books announced today a new app for iPhone, iPad and iPod touch based on the international best-selling book, Press Here, by Hervé Tullet. The app offers unlimited hours of fun, including fifteen open-ended activities created from brightly winking, blinking, multiplying, and colliding dots. The visually rich, intuitive games offer a fresh experience on each visit and are easily mastered by even the smallest hands. The app is must-have for admirers of the book and a great introduction to HervéTullet for new fans.

“What Hervé has done so brilliantly in the app is that he did not simply reproduce the pages of Press Here, but rather riffed on their possibilities,” says Christopher Franceschelli, who heads Chronicle’s Handprint Books imprint. “He’s expanded on the book’s spirit of fun and discovery, creating a magical playground of the imagination.”

“I’ve been so honored and proud of the success of the Press Here book in the U.S., so when we talked about creating an app, my first hunch was that it must not be a copy of the book, but rather something new, different and innovative,” says the author, HervéTullet. “I thought about a dot’s variation and decided to make up a kind of ‘tactile poetry.’ I do hope fans of the book will enjoy it and find the same spirit of fun.”

The Press Here App is available for $1.99 (iPad) or $0.99 (iPhone and iPod touch) from the App Store on iPhone, iPad and iPod touch, or at www.itunes.com/appstore.

About the App
Press Here is an IOS app for the iPadand iPhone and will be sold via the iTunes store starting  April 11, 2012.The app is priced at $1.99 for the iPad and $.99 for the iPhone.  The original book [978-0-8118-7954-5] is available for $15.99 from ChronicleBooks.com or wherever books are sold.

About the Author
Known as “The Prince of Preschool,” HervéTullet has been an ad agency art director and magazine illustrator. He lives with his wife and children in Paris.

About Chronicle Books
One of the most admired and respected publishing companies in the U.S., Chronicle Books was founded in 1967 and over the years has developed a reputation for award-winning, innovative books. Recognized as one of the 50 best small companies to work for in the U.S. (and the only independent publisher to receive this award), the company continues to challenge conventional publishing wisdom, setting trends in both subject and format, maintaining a list that includes much admired illustrated books and gift products in design, art, architecture, photography, food, lifestyle, pop culture, and acclaimed children’s titles. Chronicle Books’ objective is to create and distribute exceptional publishing that’s instantly recognizable for its spirit, creativity, and value. For more information about Chronicle Books, visit www.chroniclebooks.com

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