The ebook marketplace has growing potential, but small publishers have limited resources to mine new opportunities. In houses with fewer employees, decision makers need to make important decisions about digitization and partnerships on a finite budget. For the latest Digital Book World and Publishers Weekly WEBcast, we’ll talk with publishers making those decisions and give an overview of the ebook world today.
This free WEBcast, Ebook Distribution for Small Publishers was broadcast on June 21st and provided actionable information on the ebook marketplace for small publishers.
You’ll hear Adam Salomone explain best practices for working with digitization partners, questions a publisher needs to ask regarding pricing and deliverables, Tom Woll announce new services coming for small publishers from major distributors that will save money, and John Oakes discuss how OR Books sells ebooks direct and bundles print and ebook with Print on Demand solutions.
Among the topics we discussed:
- Digitizing Your Backlist: Is it possible to convert your files in-house? If not, who are the partners who can help? How can small publishers ensure that in the process of digitizing their titles that quality standards remain high? How do you optimize your titles to compete?
- Distributing Titles to Major Vendors: what is the landscape for ebook sales like today? Who can help get your titles into as many ecommerce stores as possible (and what will it cost)? What is the reporting like from these distributors?
- Ebook Only Options: If you have limited warehouse options as a small publisher, you may consider releasing some titles as ebook only. What kind of results are small publishers finding with those ventures?
This WEBcast will primarily benefit decision makers at publishers with fewer than fifty employees as well as those interested in understanding how the range of options available in digital publishing affect your business.
Registration for this event is past due. If you are a member or for more information on how to become a member, you can find the recording in our webcast archives.
John Oakes, Co-Founder, OR Books
John Oakes has worked in independent publishing for the last twenty-five years as editor and publisher. He is currently co-publisher of a start-up, OR Books. Oakes started in publishing with the legendary Grove Press and subsequently co-founded the publishing house Four Walls Eight Windows (1987-1994). Among the many authors he has published are Andrei Codrescu, Sue Coe, R. Crumb, Cory Doctorow, Andrea Dworkin, Abbie Hoffman, Jack Kerouac, Gordon Lish, Harvey Pekar, Rudy Rucker, John Waters and Edmund White. Oakes serves on the board of PEN America and the New York Public Library’s Publishers Committee. He has written for the Associated Press, the International Herald Tribune, and the Review of Contemporary Fiction.
Tom Woll, President, Cross River Publishing Consultants, Inc.
Thomas Woll has over thirty years of experience in the areas of trade, direct response, professional and college publishing, most at senior management levels. He has been directly responsible for companies as small as start-ups and divisions as large as $80 million. Cross River Publishing Consultants has, for the past twenty years, helped small and large publishers alike improve their publishing processes, achieve greater profitability, and meet the evolving changes in the publishing industry.
Adam Salomone, Associate Publisher, The Harvard Common Press
Adam Salomone is the Associate Publisher of The Harvard Common Press, a Boston-based independent focused on cookbooks and books on pregnancy/childbirth. Related to these verticals, Adam oversees the company’s digital strategy across individual book/author brands as well as across the entire organization. Digital initiatives currently underway include exploration of enhanced ebook and mobile platform applications to development of new business partners online involving content distribution and partnership. He has been involved in a number of outreach efforts related to digital innovation, having written for the IBPA Independent, participated in IBPA webinars, and also seminars at both Digital Book World and BISG’s Making Information Pay 2010. He holds a BA in Communications, with a specialization in writing and publishing, from Emerson College in Boston.
Matt Mullin, Community Relations Manager, Digital Book World