Comments on: Taming (or Not) the Textbook Market

By: Mary Rafferty

Mary Rafferty — Sat, 12 Nov 2011 22:49:22 +0000

Put me on mailings and emails.

By: Freya

Freya — Sat, 03 Jul 2010 07:50:02 +0000

@bookmarketer: Taming (or Not) the Textbook Market, by Mark Long http://is.gd/cXJfd via – Good Stuff

By: Dana Lynn Smith

Dana Lynn Smith — Thu, 01 Jul 2010 22:41:29 +0000

Taming (or Not) the Textbook Market, by Mark Long http://is.gd/cXJfd via @jafurtado #fb

By: Skaitmeninės knygos ir elektroniniai skaitytuvai | Logarium

Skaitmeninės knygos ir elektroniniai skaitytuvai | Logarium — Mon, 28 Jun 2010 08:55:14 +0000

[...] Taming (or Not) the Textbook Market http://www.digitalbookworld.com/2010/taming-or-not-the-textbook-market/ [...]

By: Mark Long

Mark Long — Fri, 25 Jun 2010 13:48:31 +0000

I think Steven is correct that, as per the points made in his original article at Inside Higher Ed, he and I can agree to disagree on the scope of (and the driving forces behind) the evolution of higher ed instructional materials in the coming 3-5 years: CRS advocacy groups or textbook publishers. In the end, though, textbook publishers have such a significant vested market/financial interest in exerting (undue or not) influence/control over this process that I don’t see anything on a large scale happening that will negatively impact–as opposed to increasing–their profit margins. (If anything, college bookstores are the ones who are going to squeezed out in this equation and will be reduced to selling t-shirts and coffee cups with school logos on them.) He is also correct in that this is all a work in progress . . . once that will be interesting to watch as it plays out.
Mark Long´s last [type] ..Turner Talks about Upcoming Book

By: stevenb

stevenb — Thu, 24 Jun 2010 10:35:23 +0000

I’m not surprised that a representative of a textbook publisher organization would find some holes in my ideas about using CRS to improve things for students. I’m not suggesting the CRS model isn’t without some challenges, such as how to provide a sufficient revenue stream to publishers and bookstores – but there’s no saying those entities couldn’t evolve and develop other ways of bringing in revenue – look at how university scholarly presses are working to adapt to a new digital environment. I could refute some of the points made here, but I believe the original piece does that well enough. (e.g., the tenure piece – lots of folks are calling for change in the way P&T works). But ultimately CRS is about bringing big change to the way we communicated, deliver and share learning resources in higher education. And as we know, change is hard – but we have to start somewhere. Thanks though for taking the time to read the piece and share your thoughts. Any new idea must stand up to these sorts of challenges. In time, I think the CRS model will.

By: Morning Links 22 June 2010 | The Digital Reader

Morning Links 22 June 2010 | The Digital Reader — Tue, 22 Jun 2010 10:33:07 +0000

[...] Taming (or Not) the Textbook Market A recent article at Inside Higher Ed, “Taming the Textbook by Market” by Steven J. Bell, takes yet another look at the ever-increasing price of textbooks and posits yet another solution to the problem. As he writes: “What if instead of being forced to buy a $160 textbook, your students had access to a compendium of online resources handpicked and customized by you [the instructor], and available at no cost to them, unless they preferred to purchase a low-cost, print-on-demand copy?” [...]

By: Christina Katz

Christina Katz — Mon, 21 Jun 2010 20:49:43 +0000

Taming (or Not) the Textbook Market | Digital Book World http://shar.es/mKJ4t [Professor as facilitator or sage?]

By: K. O'Moore-Klopf

K. O'Moore-Klopf — Mon, 21 Jun 2010 19:49:33 +0000

RT @tstcpublishing: Almost famous! @DigiBookWorld reprints Publisher Mark Long's recent blog post about textbook market: http://bit.ly/TameT

By: TSTC Publishing

TSTC Publishing — Mon, 21 Jun 2010 17:23:39 +0000

Almost famous! @DigiBookWorld reprints Publisher Mark Long's recent blog post about taming (or not) the textbook market: http://bit.ly/TameT